– MEN’S FITNESS MAG
FITNESS TO PLAY
make your workout fun
mode to mode in seconds
work out like never before
We believe working out should be fun. Something you look forward to. But for millions of people, it just isn’t. That’s why we created MorfBoard. It’s an action sports-inspired fitness system that takes a serious workout and turns it into play.
MORF MODULAR SYSTEM
X-Tensions drop into the locking ports and rotate 90 degrees into position.
The Skate X-Tension makes lunges super-targeted and highly effective.
The Morf Modular System design allows the board to rapidly morph from one mode to another in seconds, offering a seamless and versatile fitness experience.
Eitan Kramer, Founder and CEO
Eitan Kramer came up with the MORFboard concept while watching cartoons. The former professional action sports athlete and world record holder had been looking for a way to bring the creativity and fun of action sports to the world of fitness when the idea hit him. He spent the next three years refining his creation. Before forming the company, Eitan was a professional inline halfpipe skater who competed in the first six ESPN X-Games and maintained a top 5 ranking throughout his career. In 1999, he earned a world record for “highest air on a halfpipe.” Since then, he has appeared on ESPN, Fox Sports, and MTV as a host and commentator. The Phi Beta Kappa graduate of UCLA has been a personal trainer for 10 years and is a member of the National Academy of Sports Medicine. Eitan grew up in Manhattan and lives in Los Angeles.
Eric Bergman, Partner and Creative Director
Eric Bergman brings extensive experience in both action sports and product design. He is a veteran entrepreneur who co-founded companies in several industries, including sports, travel, and personal audio. Early in his career, his passion for action sports caught the eye of Fox Racing, where he honed his skills for design and development on everything from apparel to body armor and motorcycle helmets. Eric has also spent more than 10 years in the design consulting world where he formed strategic campaigns and built products for a wide variety of clients. Eric earned a BA in Industrial Design from California College of the Arts in San Francisco in 2002. He grew up in military bases around the world and lives in the Bay Area.
“Action sports + Fitness = MORFBOARD!”
– THE INERTIA
– MORFBOARD TEAM
LOS ANGELES, CALIFORNIA
Click here to change this text